RESTAURANT ESSENTIALS

EVERYTHING YOU NEED FOR A SUCCESSFUL RESTAURANT

NEW RESTAURANT

Congrats on opening your new restaurant!
This was your first step in the right direction.

ESTABLISHED RESTAURANT

We are here for you too!
Let's set a new milestone in the right direction.

Tip:

A lot of restaurant owners miss business opportunities by not getting professional photography.
Don’t be one of them!

Phase 1 | Planning

  • Planning/Consulting
  • Design/Setup

Phase 2 | Production-Design

  • Photo
  • Print Materials
  • Decals
  • Apparel

Phase 3 | Marketing

  • TV Ads
  • Video/Photo Ads
  • EDDM
  • Website
  • Online Ordering

FOOD PHOTOGRAPHY

Our focus of food photography is on the presentation of your menu items. It will provide a better understanding for customers and it will increase your sells instantly. Customers buy with their eyes. Why not present your food creations in the best professional way possible. We are here for you.

GRAPHIC DESIGN & PRINT

A good presentation is a must have for a competitive restaurant business. We cover all your restaurant essentials so you don’t need to shop around for other businesses. Get started with menu brochures, tv menu screens, flyers, promotion products, apparel, store decals, banners, flags and much more.

We will help you stand out. 

MARKETING

The last step and one of the most crucial steps running a successful business is marketing and it should never be overlooked. We help advertising on TV, video/photo ads for social media, a successful online presentation with a website with online ordering option, direct mail, pos setup, delivery service setup and much more. 

We get you noticed by potential clients.

MARKETING

The last step and one of the most crucial steps running a successful business is marketing and it should never be overlooked. We help advertising on TV, video/photo ads for social media, a successful online presentation with a website with online ordering option, direct mail, pos setup, delivery service setup and much more. 

We get you noticed by potential clients.

GRAPHIC DESIGN & PRINT

A good presentation is a must have for a competitive restaurant business. We cover all your restaurant essentials so you don’t need to shop around for other businesses. Get started with menu brochures, tv menu screens, flyers, promotion products, apparel, store decals, banners, flags and much more.

We will help you stand out. 

MARKETING

The last step and one of the most crucial steps running a successful business is marketing and it should never be overlooked. We help advertising on TV, video/photo ads for social media, a successful online presentation with a website with online ordering option, direct mail, pos setup, delivery service setup and much more. 

We get you noticed by potential clients.

FREQUENTLY ASKED QUESTIONS:

We work very close with a variety of businesses. We proud ourselves that we were able to help them increasing their sales with our services. The best thing about us is that we offer a variety of services that cover most of your needs. No need to shop around, we will give you an ease of mind. We sit with you, talk with you over your goals and we will realize it. No need to find a photographer, editor, graphic designer, printer, web designer, marketing services or even a business consultant. Cal Dream Productions will handle everything for you.

Photography is a very important aspect, if not the one of the most, for your business. As a business you want to make sure that your product appeals to your client. You want to show that you care and that you are proud of your product and professional photography does just that. Specially in todays time when everything is moving to selling online. Don’t let your customers stand in the dark and let them second guess what your product is about, advertise with the right pictures.

The answer is pretty easy. If you are planning to use your pictures only for social media then go for it. Social media platforms don’t really require professional pictures, the pictures present a lifestyle in most cases. But that’s where it gets tricky. Even to get good looking pictures with your phone, you will need an understanding on how to use lights which is can be very tricky and you might not like the outcome. Then you have to consider that most filters, camera zoom and any other adjustments alter with the quality of your pictures which result in low quality pictures. Still good enough for social media.

Now we are looking at a professional photographer. They have expensive equipment such as lenses, lights, props etc. They know exactly what they are doing. A professional camera will get you the perfect resolution and best quality. Why do you need it? Simple, later on you can take parts from your image, magnify it and you still have a wonderful clear image. Its perfect for detailed view or if you want that your customer can zoom in on your product. Photographers also use lights, not standard lights you will find in your house, to control the temperature, orientation and strenghts to show case your product or a model in the right way.

Your benefits of professional pictures:

You can use them for any print projects, advertise them on big screens, use one picture to show different details of your product (no need to take more), editing friendly and so much more.

The Conclusion:

Social Media, Yes.

Professional Usage like Print, or digital advertisement, NO!

Photography, Video Production, Graphic Design, Print, TV Advertisement, Web Design, Consulting

We don’t have a starter package since every industry is different and depending on the clients level needed, but we recommend every new business to start with professional pictures, website, and brochures.

Some people might not find it important but in most cases that is the first place that customers visit before they decide to do business with you. Everything and everyone is online now, so should you. But why have a good or expensive website? Look at the internet as being invited to a formal dinner in a super nice restaurant. Would you rather stand out with a beautiful nice dress or suit or do you want to give a bad impression with a rather bad one that can break deals?

Yes, it might be a little overwhelming dealing with all those delivery companies and we can set it up RIGHT for you.

We have an understanding of your items. If we do that, then most likely we did your menus and your pictures. We know exactly how you want to sell your items. On the other hand these delivery partners might not understand it and you might end up with an incomplete or incorrect setup.

Absolutely, we will consult with you and go over other possible solutions tailored to your industry.

Oh yes! Before starting this business, some of my partners and myself were working in a restaurant. We learned a lot. We saw mistakes that were made over and over again. My goal is to guide restaurant owners in the right direction and hopefully to avoid those mistakes.

Depending on your business. In some cases the old design might work. If you took over an old restaurant, please change it. Customers might hold a grudge towards the old establishment. Start fresh and it doesn’t have to be expensive. You can simply hang window banners, put custom decals or other designs on your wall and with no time your business looks like a million bucks.

As you realized, most places already do the switch and it is necessary. Customers like to be entertainment, even when browsing your menu and even better when they can interact (find out more during our consultation). People will remember every positive and negative experience. On that note, spread out positivity and make them feel unique.

A question that I personally love and hate to answer. Marketing is crucial for your business but sadly some people don’t understand the value of it and are not willing to invest in it. Yes, marketing is an investment. Like every investment, nothing is a guarantee for short term. Marketing helps your business grow faster and being recognized. And no, a $5 Ad promotion doesn’t bring you customers and they might not come right away. But without going into detail, here is an example:

Natural business success will take roughly 3-5 years (not full potential).

With marketing you can speed it up to 1 year.

Please don’t make the mistake and set it up yourself, you will just waste your money and be disappointed. Even marketing takes some training (yes even facebook, instagram and google). Let’s do it right from the beginning.

Besides being covid compliant for all of our jobs. We will look at your business and consult you and together we will find a way to push your sales and get you back on track.